A team of smart & passionate creatives
John Bui
Founder, CEO
Huy Nguyen
Director, Co-Founder
Hieu Vu
Director, Co-Founder
Ngoc Tran
Marketing Leader
Thanh Pham
Sale Leader
Quang Phung
Mobile Leader
Tai Nguyen
Senior fullstack developer
Tuan Hoang
Senior AI Engineer
Principles of our work
Clear Communication
We value clarity over complexity.
Open, direct, and transparent communication helps our team move faster, avoid misunderstandings, and stay aligned on shared goals.
Trust & Long-Term Thinking
We build trust inside the team and with our partners.
By thinking long-term, we focus on sustainable systems, ethical AI use, and partnerships that grow over time.
Customer Reality First
We work from real business constraints, not theoretical ideas.
Understanding how customers actually operate helps us build solutions that are practical, scalable, and easy to adopt.
Continuous Learning
AI evolves fast — so do we.
We learn through experimentation, feedback, and real-world deployment to continuously improve our skills and systems.
Execution over Talk
Ideas matter — execution matters more.
We prioritize shipping, testing, and improving real solutions instead of chasing perfect plans or AI buzzwords.
Ownership & Accountability
We take responsibility beyond our roles.
Every team member is accountable for outcomes, not just tasks — from idea to execution, from problem to solution.
Want to join our team? We are hiring!
At XRETAIL, we build real AI systems that power real businesses.
If you enjoy ownership, fast execution, and solving meaningful problems with technology, you’ll feel at home here.
We work in small, focused teams where every contribution matters — and where your work directly shapes products used by thousands of businesses and users.
- Health insurance
- Profit-sharing bonuses
- Real AI products
- Holiday bonuses
- Flexible business hours
- High ownership
